I understand the concept of it, but could somebody please explain the:
-Conversion Rate
-Chargeback Rate
-Refund Rate
🙂
Posted on August 18, 2012.
I understand the concept of it, but could somebody please explain the:
-Conversion Rate
-Chargeback Rate
-Refund Rate
🙂
Here is an interesting affiliate network that share some of their statistics http://prosperent.com/ref/402160
Here is a post there about some of the statistics you are talking about like click thru and conversion rates etc….http://community.prosperent.com/showthre…
Most of those terms never comes into play as most people who sign up as an affiliate for a product do not know how to market. It is rare to find some one who excels at being an affiliate but I would love to find him to market my products.
Hi,
Conversion rate is the ratio of visitors who convert casual content views or website visits into desired actions based on subtle or direct requests from marketers, advertisers, and content creators.
Conversion rate = Number of Goal Achievements / Visits .
Chargeback typically refers to the return of funds to a consumer, forcibly initiated by the issuing bank of the instrument used by a consumer to settle a debt. Specifically, it is the reversal of a prior outbound transfer of funds from a consumer’s bank account, line of credit, or credit card.
Refund rate is calculated also as a percentage. It depends on how many customers ask for a money back from the merchant out of 100 sales. Refund rate index is also only approximate, because sometimes there are unfair customers who pay money, buy the product and then immediately ask the money back for digital products from the merchants.
Thank you.