OK, Bandai has been in tough shape financially for quite awhile now. It is no secret that the K-ON! franchise is their last gasp and hope for survival. K-ON! has become a huge hit, both in Japan and in the US…and Bandai has “bet the farm” on it. If K-ON! doesn’t sell extremely well, Bandai is most likely toast.
So, do you think that Bandai seriously gouging on the new DVDs for Season 1 will pay off, or do you think it is a bad marketing idea that will alienate K-ON! fans. (For those who do not know, Bandai is charging a small fortune for 4-episode packs and they are stretching out release dates on K-ON!)
Tag Archive | "marketing idea"
Will Bandai Be The Next Anime Company To Go Under?
Posted on 24 April 2011.
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What Has Been Your Luck With The Vs “secret Reward Card”:)?
Posted on 30 November 2010.
Just wondering how much everyone got last year? Can’t wait to redeem mine on Wednesday 🙂
I think I’m ordering a super cute sweater and a pair of adorable jeans separately so I can get two more… 🙂 Such an amazing marketing idea, I wonder how many more customers it gets them!
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