Affiliate Marketing Secrets

I already know this is not an easy task and I would drop the idea altogether, but I really love my dating site niche idea. The reason I want to start it is because I myself went looking for this particular niche and could not find anything out there. Even the few sites I found that somewhat serviced my niche were poorly made and had bad layouts; however, even they got members because there is nothing out there.
As for dating software, the prices are ridiculous! How is someone supposed to make any money at all without going broke first with these programs? I’m not saying I wouldn’t pay a one time, couple hundred dollar fee, but close to a thousand plus monthly payments over 40-50 dollars is crazy.
Despite knowing my way around creating websites, I have no programming experience to create something like this. I have looked at osDate but it seems most of the sites that use this script fall out. If someone can point me in a direction or at least give me options, I would be very grateful.