Questions are related to Internet Marketing.. Please provide answers in a,b,c etc.
1) Why are affiliates not the same as having a sales force?
a. The affiliates are virtual
b. The affiliates can be based anywhere in the world
c. The affiliate only drives traffic, they do not necessarily convert them to sales
d. The affiliates have limited availability
2) Why would a firm employ guerilla web marketing?
a. It is guaranteed to work
b. It allows greater flexibility
c. It gives the firm more control over its marketing budget
d. It is unconventional and can often leave a lasting impression on potential customers
3) What is a trackback?
a. Same as a trademark
b. A method of notification that somebody links to document/html
c. When someone goes to your website because of you podcast
d. a count of how many downloads your podcast has
4) How much would a company pay for the given example :Ad displays 20 times, 2users click the ad, cost per click is 5 cents.
a. 90 cents
b. 10 cents
c. 20 cents
d. 1 cents
5) How is the ”open rate” Important?
a. It tells the company how many people clicked on the links in the email
b. It lets the company know how many people bought a product
c. It is the number of people who received the email
d. It is the number of people who actually opened the email sent to them, giving the company insight into how effective the email marketing campaign was
Please Help….