Posted on 21 January 2012. Tags: advice comments, answer the phone, bookstores, buyer, inquire, insight, large corporations, marketing media, person, phone, Poker, secret information
I have a start-up and for the first time I am sending out marketing/media kits to about 80 businesses, and I’ve read that it’s lame to address them to “person in charge of purchasing” or “Buyer”. I instead should be finding out who the buyer is and addressing them personally.
The problem is that leaves me calling about 80 businesses to inquire about who their buyer is, and the problem on top of that is that I hear it’s hard to get an actual buyer’s name out of whoever answer the phone. Apparently it’s top secret information, and people like me need it, so a I’m between a rock and hard place… ANY INSIGHT?
I’d greatly appreciate EXPERIENCED input/advice. Oh, and I should mention most of the businesses I’d be dealing with are bookstores, and poker retailers (mostly online poker stores)…. I say this because the businesses I’m looking at are not large corporations with headquarters, if this influences your advice.
Thank you in advance for any and all experienced insight/advice/comments/etc.
-Sandy
Posted in Affiliate Marketing 101
Posted on 21 January 2012. Tags: advice comments, answer the phone, bookstores, buyer, inquire, insight, Kits, large corporations, marketing media, person, Poker, secret information
What is the best way to find a buyer’s name (for marketing kits)?
I have a start-up and for the first time I am sending out marketing/media kits to about 80 businesses, and I’ve read that it’s lame to address them to “person in charge of purchasing” or “Buyer”. I instead should be finding out who the buyer is and addressing them personally.
The problem is that leaves me calling about 80 businesses to inquire about who their buyer is, and the problem on top of that is that I hear it’s hard to get an actual buyer’s name out of whoever answer the phone. Apparently it’s top secret information, and people like me need it, so a I’m between a rock and hard place… ANY INSIGHT?
I’d greatly appreciate EXPERIENCED input/advice. Oh, and I should mention most of the businesses I’d be dealing with are bookstores, and poker retailers (mostly online poker stores)…. I say this because the businesses I’m looking at are not large corporations with headquarters, if this influences your advice.
Thank you in advance for any and all experienced insight/advice/comments/etc.
-Sandy
Posted in Affiliate Marketing 101
Posted on 07 November 2011. Tags: annual reports, business, business consultant, business questions, consultant, corporate photography, devlope, job, large corporations, multitude, niche, Photographers, photography business, Security, unstructured time
Jennifer, a talented photography major started a corporate photography business.She planned to solicit job from large corporations who needed pictures for their annual reports and websites. Although filling a unique niche, jennifer needed the security that the business would thrive and that she would earn enough to support herself and her child. She also hoped that she would spend less time each day calling on potential clients and more time doing actual shoots. As her small business consultant, which of the following suggestions would you have for Jennifer?
A) Jennifer should either take the risk necessary to devlope a small business, or go to work for someone else.
B) in the beginning, its doubtful that Jennifer will realize ease of entry, security, and good profits. She needs to make plans in the event that one or more of these does not materialize quickly.
C) Photographers can take pictures of a multitude of things. Its probably not good strategy to limit her business to only photographing the needs of large corporations.
D) Jennifer should definitely make time for herself each day so that she does not experience burn-out. If she pans well, leaping into her business will provide with her several hour of unstructured time each day where she can perfect her craft even more.
Posted in Affiliate Marketing 101
Posted on 12 August 2010. Tags: Affiliate, affiliate marketing program, business enterprises, business establishments, Direct, directness, everything, justification, keys to success, large corporations, middlemen, popularity of the internet, taking a turn, Understanding, Website
Comments (0)
Everything has to work on a defined path to reach a goal. In the same way, you want to keep going on a defined path for succeeding in the affiliate marketing program for my website direct. Making money from affiliate marketing fast is a good idea, especially when you don’t need to get stuck with lot of expenses. Well then, there has to be a way to follow a program for a worth while return on the efforts.
Going along a chalked out path is much easier than going in a hit and miss way. This will help for a better understanding of the program for my website direct. Through out this process, you can assess the progress, know the mistakes and make the desired changes to steer the affiliate marketing and a path to success. Look at any other business establishments; whether large or small, they all follow a decided path to measure the success. The same principle applies to you and for a website direct venture or any other. If you want to make a real success, you have to measure it from several angles and not merely cash earned. Understand, profit is a secondary issue, it generates more than you expect from building up customers from the website direct dealings.
Everybody likes to buy directly from the business enterprises to eliminate the middlemen. It is better for the sellers as they come to know their customers directly. It builds a better rapport and forges a bond of faith and respect. This way there is a clear understanding of the values exchanged.
It is an advanced world where virtual meeting between the sellers and buyers is spontaneous and inexpensive. Both are parts of the society and dependent on each other. So, where is the justification of another identity between the two? With the growing popularity of the internet, the trend in business is taking a turn towards the concept of directness in dealings.
Today, it is getting much supported even by the large corporations. So, there is every reason to make good use of it in affiliate marketing for my website. If you are easily communicable, you will successfully build up a sustained relationship with your customers for a long time. Website direct approach brings your customer and you together as a strong system on a platform of mutual trust and understanding. From a general point of view, certainly your affiliate marketing plan can be open to alterations and refinements according to changing situations. The foundation of affiliate marketing for my website is the computer, which remains online 24 hours a day, and it is up to you to respond to customers as swiftly as you can.
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Posted in Affiliate Marketing Tips